---
title: Marketing Skills (open source)
description: "A bundle of around 40 marketing playbooks that turn AI assistants into working marketing help: CRO, copywriting, SEO, ads, analytics, attribution, growth."
canonical: "https://10xgtm.ai/oss/marketing-skills"
type: open-source-review
license: MIT
repo: "https://github.com/coreyhaines31/marketingskills"
language: JavaScript
---

# Marketing Skills

A bundle of around 40 marketing playbooks that turn AI assistants into working marketing help: CRO, copywriting, SEO, ads, analytics, attribution, growth.

The most complete marketing-focused skill pack for AI assistants, with about 40 cross-referencing playbooks covering CRO, copywriting, SEO, ads, analytics, attribution, retention, sales enablement, and pricing. Built by Corey Haines as a community project, unofficial and MIT licensed. Vet it before installing, and expect some setup friction because the pack is large.

## Project facts

- **License:** MIT
- **Repo:** https://github.com/coreyhaines31/marketingskills
- **Stars:** 45.1k
- **Language:** JavaScript

## What it does

- Installs into Claude Code, ChatGPT, Codex, Cursor, and Windsurf through a standard installer or the plugin marketplace
- Ships around 40 skills grouped into seven clusters, from SEO and copy to paid measurement, growth and retention, sales and GTM, and strategy
- Reads a foundational product-marketing document first, so every answer understands your product, buyer, and positioning before acting
- Chains related skills the way a marketing team works: copy feeds CRO, CRO feeds A/B testing, sales enablement feeds cold email
- Covers AI-era channels specifically, including getting cited by AI search, programmatic SEO, attribution reconciliation, and pricing-page teardown
- Keeps improving fast, with named releases adding skills such as influencer marketing and Bing indexing in mid-2026

## What it can't do

- Run campaigns for you; the skills are knowledge and workflows your AI reads, so a person still operates, approves, and ships
- Install smoothly at scale; large-pack upload errors and leftover folders from the v1-to-v2 rename need manual cleanup
- Keep you compliant; consent, opt-out, and platform rules for ads, cold email, SMS, and influencer work stay your responsibility
- Replace analytics and attribution software; its attribution skill models and reconciles numbers but pulls none of your data itself
- Stay lean; the bundle keeps growing, so you may install far more skills than you will ever use

---
Full review: https://10xgtm.ai/oss/marketing-skills
