---
title: Clay vs FullEnrich
description: "Clay is **broad GTM workflow infrastructure** where every column is an integration and you design multi-step research, scoring, and routing workflows;"
canonical: "https://10xgtm.ai/compare/clay-vs-fullenrich"
type: comparison
---

# Clay vs FullEnrich

Clay is **broad GTM workflow infrastructure** where every column is an integration and you design multi-step research, scoring, and routing workflows; FullEnrich is **focused waterfall enrichment** that does one job, finding verified emails and mobiles by cascading 25+ providers, and does it with less setup. Clay gives you the canvas to build anything; FullEnrich gives you the highest find rate with the least configuration.

## The decision

Both enrich. The split is scope: Clay is the workflow platform you build on, FullEnrich is the data layer you call.

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Full comparison: https://10xgtm.ai/compare/clay-vs-fullenrich - reviews: https://10xgtm.ai/tool/clay, https://10xgtm.ai/tool/fullenrich